18 Clever Product Packaging Designs

on February 19 | in Design, Product Design | by | with 1 Comment

With most retail products, the very first impression made on a potential buyer is that of the product packaging.  In most cases, the actual product is not even visible to the shopper. According to Marty Neumeier in his book The Brand Gap, “A retail package is the last and best chance to make a sale.”  Taking into account the fact that many people are impulse buyers, product and package design are vital when it comes to brand image. Here are 18 examples of extremely clever and witty product packaging designs that will be sure to catch your eye.

Anti-theft Lunch Bags


Gnome Bread Package


Hanger Tea

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Scanwood Kitchenware


NYC Spaghetti


Smirnoff Caipiroska

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The Bees Knees Honey

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City Harvest Empty Stomach Bag

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Moustache Paintbrush Packaging

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Festina Water Proof Watches – Sold in bags of water!

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Cheese Pencils with Sharpener

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Wine Log

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Coca Cola Cups






Pretty Fun Picnic Boxes by Boxsal

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Babees Honey Jars



Gubble Bum



Wanted Snacks (give me the pistachios!)


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One Response

  1. The sandwich packaging looks really cool. If i see that on the table, i would really think it’s rotten. I would not even think twice of taking it!

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